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How to measure your culture

We know your employees are at the heart of your business. Now let's see how you can put them at the heart of your culture.

Workplace culture - it's important

A definition of work culture is: the attitudes and behaviours of employees in a business. A strong workplace culture breeds happy employees. In fact, 89% of highly-engaged employees say the culture in their workplace is positive.

By creating a strong culture, you'll take your business to the next level. A strong culture is proven to help with everything from employee retention to brand image.

A strong workplace culture should be:

  • inclusive
  • supportive
  • open
  • rewarding
A group of people pointing at a sign on the floor which says 'objective'.

Here's how to test your workplace culture

The best way to measure your culture is to chat to those living it. Ask employees for honest feedback about their experience.

We’ve gathered some thoughts to help you work out if your culture is where you want it to be. If you answer 'no' to any of these questions - don't worry! Read on, we've got support for you.

  • Is feedback ingrained in your culture? Do you encourage employees to give feedback on how practices can improve?

  • Do you invest in your employees? This could be offering to develop their skills further.

  • Are your employees rewarded when they do something well? Do your staff feel valued?

  • Do you know who your target market is and what they need?

  • Is there an open line of communication between every area of the business?

  • Are you and your employees flexible and open to changing the way you work?

  • Is your business diverse - employing people from a range of backgrounds?

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Get accredited

Take your culture to the next level and get your business accredited.

‘Investors in People’ offer the ‘We invest in people’ accreditation. They use a framework to measure how you manage your employees and give you advice and help to improve. At the end, you'll be given a silver, gold or platinum award.

Why get accredited?

  • It'll make you stand out from your competitors
  • It can be used as a tool to attract new talent
  • You receive expert personalised advice

Read more about accreditation and how to get started.

Create a fairer workforce with The Fair Work tool

The Fair Work self-assessment tool will ask you questions about how fair your workplace is. After the questions, which won't take you long to answer, you’ll get personal feedback and advice on how to make your workplace fairer.

Use the Fair Work tool
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